Ecommerce SEO that sells, not just ranks
Most ecommerce revenue from search comes from category and product pages, not the blog. We make those pages rank for the searches closest to a purchase, then make sure they convert.
- Direct-to-consumer brands
- Multi-brand retailers
- Shopify, WooCommerce and custom stores
- Seasonal and gifting businesses
What we prioritise.
We identify the issues with the greatest commercial impact, then define how each fix will be measured.
Where it usually goes wrong.
Category pages do not rank
Thin copy and weak internal links leave your most valuable pages on page two.
Filters create duplicate pages
Colour, size and price filters create thousands of near-copies Google has to wade through.
Out-of-stock products leak value
Discontinued and seasonal products take their rankings with them when they go.
Product pages look like everyone else's
Manufacturer descriptions copied across dozens of retailers give Google no reason to pick you.
What we do.
Each action is prioritised by commercial value and tracked in the live dashboard.
Measured in: revenue from organic, category rankings, conversion rate.
- Category and collection pagesCopy, structure and internal links built around buying searches.
- Product page optimisationUnique descriptions, reviews and product schema for rich results.
- Faceted navigationThe right filter pages indexed, the rest kept out.
- Seasonal planningPages ready and ranking before peak demand, not after it.
- Merchant Center and free listingsYour products showing in Google Shopping without paying for every click.
- Conversion copyPages that turn the traffic into orders.
See it in practice.
A relevant result from this market.
